Terra3.0 - The New World of Independent Thinkers
How to produce a great webinar - lessons from Dan Zarella
I watch today one of Dan Zarella's Science of... webinars. Actually, it was Science of
Webinars webinar.
Here some key takeaways
... << MORE >>
Here some key takeaways
... << MORE >>
Enchant your audience
Here is an interesting interview with Guy Kawasaki about enchanting your audience, customers.
...
<< MORE >>
Create a mobile Facebook app for $5
Cabana's Fan Page Mobilizer allows you to turn your Facebook fan page into a mobile app for only $5. However, it uses HTML 5 and it doesn't have an
iOS or Android support - yet.
Check it out.
... << MORE >>
Check it out.
... << MORE >>
Measuring happiness
The first ever World Happiness Report was published recently by Columbia University’s Earth Institute. The researchers found that what we say
makes us happy is not always what really makes us happy. Check out the summary of findings (published in FastCompany's Co.Exist site )
- Richer people are happier than poorer people on average, but wealth is only one factor in overall happiness. ...
Beginner's mind or Zen and the Valley
FastCompany had an interesting article about the connection between Zen and Silicon Valley. It turns out that Steve Jobs was not the only one influenced by the eastern philosophy. According to the
article, many entrepreneurs in the Valley have adopted the "question everything" and "beginner's mind".
Steve Jobs was known to strip out the unessential features and functions, buttons and dials from all Apple products. He was the opposite ... << MORE >>
Steve Jobs was known to strip out the unessential features and functions, buttons and dials from all Apple products. He was the opposite ... << MORE >>
Invasive marketing
8 PM on Friday night I got an out-of-town call. The person at the other line wanted to talk to me - she asked for me by my full name. She identified herself as a representative of the company that
provides the medication portion of my medical insurance (the name was correct). She wanted to go over my medications with me. (I only have 2 that are more mundane than aspirins).
I snapped and asked if she wants to do this on a late Friday night. She offered to call back in the ... << MORE >>
I snapped and asked if she wants to do this on a late Friday night. She offered to call back in the ... << MORE >>
Imitation to extreme or bio as a bible
Yesterday, I wrote about Steve Jobs's best leadership lessons selected from the recent biography.
It turns out that this book has become a bible to a lot of CEO's. According to the Wall Street Journal, CEO's of small companies and start-ups are imitating Jobs to the littlest details. Not only the famous black turtleneck but behaving like him. Some are even using the book as an excuses for their own mistreating of people - "I'm not as bad as he was", they claim, like this would absolve them from such behavior. Others ... << MORE >>
It turns out that this book has become a bible to a lot of CEO's. According to the Wall Street Journal, CEO's of small companies and start-ups are imitating Jobs to the littlest details. Not only the famous black turtleneck but behaving like him. Some are even using the book as an excuses for their own mistreating of people - "I'm not as bad as he was", they claim, like this would absolve them from such behavior. Others ... << MORE >>
The real leadership lessons of Steve Jobs
This month's issue of Harvard Business Review has an interesting article about Steve Jobs's real leadership lessons. The article is written by the author of Steve Jobs's bio, Walter Issacson. Here
are the 14 lessons:
1. Focus
2. Simplicity
3. Take responsibility end to end
4. When behind, leapfrog
5. Put products before profits
6. Don't be a slave of focus groups
7. Bend reality
8. Impute
9. Push for perfection
10. Tolerate only ... << MORE >>
1. Focus
2. Simplicity
3. Take responsibility end to end
4. When behind, leapfrog
5. Put products before profits
6. Don't be a slave of focus groups
7. Bend reality
8. Impute
9. Push for perfection
10. Tolerate only ... << MORE >>
How do you define success?
Build communities. Spread the word. Freedom of expression. Fun. Engaging.
Energizing. Experiment. Trial and adaptation. Build. Do good. Give back.
Receive. Say "Thank you". Accept the gift you've been offered - material or
talents or feelings. Be happy. Smile - without a reason. Say something nice
to a stranger. Play. Exercise your creative powers. Ignore nay-Sayers.
Embrace yay-Sayers. Shine. Reach your potential - good enough is not good
enough. Mentor others. Find a mentor.
Are you still enjoying your life's amazing ride? ... << MORE >>
Energizing. Experiment. Trial and adaptation. Build. Do good. Give back.
Receive. Say "Thank you". Accept the gift you've been offered - material or
talents or feelings. Be happy. Smile - without a reason. Say something nice
to a stranger. Play. Exercise your creative powers. Ignore nay-Sayers.
Embrace yay-Sayers. Shine. Reach your potential - good enough is not good
enough. Mentor others. Find a mentor.
Are you still enjoying your life's amazing ride? ... << MORE >>
Decapitating the internet
So, the end of the world as we know it might come to an end on the 31st. The internet world, that is. And that is courtesy of Anonymous who claims its members will take down the ENTIRE internet on
the 31st.
Although BBC's article looks into how this might be accomplished, I pose a different question: WHY? Why would you take down the entire internet? The only logical answer is: Power. Absolute power
to be exact. Which, is kinda ironic since their entire philosophy is based on going AGAINST those who have absolute ...
<< MORE >>
Bio
Daniela Axinte spent the last 20 years helping businesses around the world expand and build strong brands by using non-traditional marketing techniques. Daniela is a life-long student of human behavior in the context of global village. Her research focuses on how we build relationships and businesses in the context of global village and how the use of technology and social media changes the dynamics of our professional and personal lives. Daniela is the founder of and CEO of Terra3.0, a global sales, marketing, and business development group. She is a part-time lecturer at the University of Washington | Bothell in the Business Program and a certified Kauffman FastTrac® facilitator. To engage Terra3.0 or Daniela in a consulting or coaching assignment, take her seminars and workshops, or to have her speak to your organization, please send an email to SuccessatTerra30dotcom.
